TOTAL (SA)

Total is one of First African Holdings’ longest standing clients. Back in 1990, Rimm Engineering (one of the companies we acquired as we grew and became First African Holdings), supplied Total with the red panels used on their canopy fascia and shop fronts. 

We later supplied the AWLGRIP paint used to repaint signage on 600 sites across South Africa. Although this paint had a five year warranty, 12 years later many sites retain their original paintwork.

In 2004 when Total SA changed its logo from the previous 'slanted speed lines' to the current 'swirling ball', we were one of two signage companies tasked with effecting the change. Our ability to roll the new look out to 270 sites across the country cemented our preferred supplier status with Total.

Signage services we have provided Total with include: Pylons, Canopies, Columns, Shopfront Signage , Entry/Exit Signs (BCO’s), Litter Bins and Service Units.

The new image rebranding of the TOTAL service stations, known as the TOTAL TAIR ROLLOUT, is gradually expanding into South Africa.  First African Holdings has been working with the TOTAL group for many years, and contracted for the deployment of signs and signage in South Africa.

The TOTAL TAIR ROLLOUT will take place over a five year period.  

First African Holdings converted 5 sites at the end of 2012 and 16 more during 2013.  

During 2014 we completed the signage for 13 sites (some still to be installed) and were also confirmed an approved supplier for Tair signage to the rest of Africa.

A Total petrol station with a new look, featuring digital pylon signage, shop signs, column fascia and other modern signage elements.A Total petrol station with a new look, featuring digital pylon signage, shop signs, column fascia and other modern signage elements.A Total petrol station with a new look, featuring digital pylon signage, shop signs, column fascia and other modern signage elements.A Total petrol station with a new look, featuring digital pylon signage, shop signs, column fascia and other modern signage elements.A Total petrol station with a new look, featuring digital pylon signage, shop signs, column fascia and other modern signage elements.A Total petrol station with a new look, featuring digital pylon signage, shop signs, column fascia and other modern signage elements.